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Tuesday, April 13, 2021

Tried These Fashion Labels Owned By Bollywood Stars?


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Amneet Kaur
Pure Punjabi blood, with a sarcastic Indian within me, brings the 'Khurki’ in me alive...No pun intended!

Since time immemorial, Bollywood celebrities have been style icons for all their fans. From Rekha’s stunning Kanjeevaram sarees, Deepika Padukone’s stylish Piku kurtas, Shah Rukh Khan’s casual dressing or Madhuri Dixit’s anarkalis – they have always set their fashion statement. So, many celebrities take it a step forward to form their own fashion line. Let’s take a look at such celebrities and their personal designer brands:

Salman Khan’s Being Human

Bollywood superstar Salman Khan has large pockets and a larger heart. When he is in the mood to give, the actor sure spreads abundant smiles all around. Such an action is made by him with his Being Human Foundation.

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Deepika Padukone with Van Heusen

Our very own Mastani-Deepika Padukone, has collaborated with Van Heusen and Melange to bring out a fashion line for her fans. Her clothing line is ‘All About You’ is a unique blend of in-vogue and vintage designs, and definitely a hit in the market. The collection is available on Myntra.

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Sonam Kapoor and Rhea Kapoor’s Rheson

Sonam Kapoor is the country’s fashion icon and to her, the most stylish person in her family is her sister Rhea Kapoor. It thus comes as no surprise that the two sisters have a common street fashion brand named Rheson.

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Alia Bhatt for Jabong

Young, cute and wild diva of Bollywood Alia Bhatt inspires every woman through ‘Alia Bhatt for Jabong’ collection. Her bold and impressive fashion statements led to her association with this online retail site.

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HRX by Hrithik Roshan

Hrithik Roshan started a clothing line named HRX in association with online retailing site Myntra. HRX mainly consisted of gym wears and sportswear targeted towards the fitness buffs. It was a collection of high quality tracksuits and other gym gear available for fitness lovers to wear which made exercise stylish and something to really look forward to.

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Kareena Kapoor Khan’s ‘Bebo’

Anyone can dress like Kareena! She put her foot in fashion industry by her personal fashion line ‘Bebo’. Bebo’ in collaboration with an international brand.

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John Abraham with Wrangler

Bollywood’s fitness icon John Abraham is always up for collaborations when it comes to promoting fitness, workout and of course fashion. John collaborated with Wrangler to introduce The John Abraham Collection.

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Lisa Loves SS

Lisa Haydon is known to be a fashionista, always seen in stylish clothes designed by different fashion designers. Recently, she has had her fashion line, ‘Lisa Loves SS’ in collaboration with an online fashion brand, ‘Sher Singh’.

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Shilpa Shetty Kundra

In collaboration with Home Shop 18, this beautiful diva has now launched her own saree collection named ‘SSK’. The designer sarees offer a range of different styles and designs of saree from bridal, to everyday wear.

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Malaika Arora Khan

Another trendsetter of Bollywood industry Malaika Arora Khan is the symbol of fitness and femininity. To justify her title, she launched ‘The Closet Label’ Malaika’s fashion site.


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